Going, Going, Gone!

To a Good Cause as Aldi Releases 20 Limited Edition Kevin’s to raise money for Teenage Cancer Trust

  • 20 brand new festive limited-edition Kevin the Carrot toys to be auctioned on eBay at 8pm on Monday 16th December 
  • This year Kevin sold out in one day online
Kevin the Carrot

Following the launch of its sell-out cuddly carrot range on ‘Orange Thursday’ last month and just two weeks after it was revealed that Kevin the Carrot had earned a place in the Museum of Brands, Aldi is auctioning twenty limited-edition festive Kevin plush toys in a bid to raise even more money for Teenage Cancer Trust. See them here.

The special editions of the nation’s favourite cuddly root vegetable, dressed up in festive outfits, will be auctioned through an official eBay partnership from 8pm on Monday 16thDecember. Fans will have the chance to bid over five days and all proceeds will go to charity.

Julie Ashfield, Managing Director of Buying at Aldi UK comments: This year has shown that the love for Kevin shows no sign of slowing as he continues to steal the hearts of shoppers up and down the UK. We’re delighted to be partnering once again with eBay on this initiative to help raise even more money for a fantastic cause. We hope Kevin’s loyal fan base will take us one step closer to reaching our £5 million fundraising target for Teenage Cancer Trust – to help ensure that no young person faces cancer alone.”

The auction is expected to be of huge interest, as eBay reveals searches for Aldi’s must-have plush toys on the marketplace saw almost two searches every second the day the toys first appeared in stores. What’s more, on 28th November ‘Kevin the Carrot’ was the third most searched term on the entire website.

Rob Hattrell, Vice President of eBay UK said“It’s great to have Kevin back on eBay again, and brilliant to able to help Aldi raise money for Teenage Cancer Trust. We’re really proud that eBay for Charity has helped raise over £375,000 for Teenage Cancer Trust since 2011 and more than £160 million for charities in the UK. We’re rooting for all Kevin fans to get bidding on Monday to support this important cause.”

Q&A

Q: Who are Teenage Cancer Trust?

A: Around seven young people aged between 13 and 24 are diagnosed with cancer every day in the UK. They need expert treatment and support from the moment they hear the word ‘cancer’. Teenage Cancer Trust is the only charity dedicated to making this happen. Teenage Cancer Trust deliver world-class cancer services for young people in the UK, providing life-changing care and support so young people don’t have to face cancer alone.

Q: What is Aldi’s involvement with Teenage Cancer Trust?

A: Aldi has a five-year partnership with Teenage Cancer Trust – its fundraising target of £5m will go towards helping the trust to reach out to every young person with cancer in the UK.

Q: How much will delivery of the item cost?

A: Postage costs are to be covered by the buyer. International customers will be responsible for any import customs charges incurred locally for delivery.

Q: What are the accepted methods of payment?

A: PayPal payments will be accepted for this item. At checkout you may also pay by credit or debit card. Please note we do not accept cheques or postal orders for this item.

Q: Does 100% of my money go to Teenage Cancer Trust?

A: Yes, 100% of all money raised will be donated to Teenage Cancer Trust. 

1062559 (England & Wales), SC039757 (Scotland)

Q: What about the small print?
A: All items are sold as is. In the unlikely event of an item being unavailable or other unforeseen events (e.g. war, civil emergency, natural disaster and/or cancellation of auction), the auction winner will be offered a full refund. We reserve the right to block a bidder for any reason including but not limited to, feedback and non-payment. Your participation in purchasing this item constitutes acceptance of eBay’s terms of service as well as those mentioned here.

Q: I have another question.
A: If you have any further questions about this item that have not been addressed, please contact us by using the ‘Contact seller’ link in the eBay user info box on the eBay page or on mobile phones the ‘Ask seller a question’ link to send us an email.